Holistic Fitness & Nutrition Coaching

BUILT TO
WIN.

Real coaching. Custom programs. Transformative results. We meet you where you are and take you where you want to be.

30+
Years Training Experience
22+
Years Competition Experience

Your Team

Meet the Coaches

Jason Winn
Jason Winn
Strength & Performance Coach
15+
Years Coaching
30+
Years Training
22+
Years Competing

With over 30 years of training experience, 15+ years of coaching, and 22+ years of competition experience at the regional and national level, Jason brings elite-level knowledge and a proven track record to every client he works with. Whether your goal is to build serious strength, shred body fat, or step on stage, Jason has been there — and he'll take you there too.

Specialties

Strength & Powerlifting
Programming built around progressive overload, compound lifts, and maximal strength development.
Competition Prep
Regional and national-level prep experience — peak week, stage strategy, and everything in between.
Performance Coaching
Athletic conditioning, speed, and functional strength for competitors and everyday athletes alike.
Body Recomposition
Science-backed fat loss and muscle-building strategies for sustainable, visible results.
Strength Training Competition Prep Powerlifting Fat Loss Performance Programming
Maia Winn
Maia Winn
Nutrition & Lifestyle Coach

Specializing in sustainable nutrition and holistic wellness, Maia helps clients build healthy habits that last — inside and outside the gym. Her approach is rooted in real-life consistency, not perfection, making her the coach clients actually stick with long-term.

Specialties

Women's Strength & Toning
Training programs built around women's physiology — glute development, full-body toning, and sustainable strength gains.
Hormone-Aware Nutrition
Cycle-synced nutrition and macro strategies that work with your hormones, not against them.
Body Confidence & Recomposition
Science-backed fat loss and muscle-building tailored to help women look and feel their best at every stage.
Holistic Women's Wellness
Lifestyle coaching covering stress, sleep, gut health, and long-term habits — because real results go beyond the gym.
Women's Training Hormone Health Nutrition Body Recomposition Wellness Lifestyle Coaching

Our Story

Coach Bios

About Jason
Jason Winn On Stage
ON STAGE

Jason's passion for fitness began at a young age — at just 11 years old, he started lifting weights, inspired by the bodybuilders he saw in the magazines. What started as a childhood obsession with the sport quickly took root as a lifestyle, and he never looked back.

Over 30 years later, that same passion is still the driving force behind everything he does. What began as a pursuit of self-improvement evolved into a competitive career spanning more than two decades, taking him from local gyms to regional and national competition stages.

With over 22 years of competitive experience, Jason has stood on stages that most athletes only dream about. He knows the discipline it takes to prep for competition, the mental fortitude required to push through plateaus, and exactly what separates athletes who place from athletes who win. That knowledge — earned through years of real-world experience — is what he now brings to every client he coaches.

After 15+ years of coaching, Jason has built a reputation for no-fluff, results-driven programming that actually works. His clients don't just get a plan — they get a coach who has lived it.

Competition Highlights

On the Stage

2009
NPC NC State Championship
Light Heavyweight — 🥇 1st Place
2009
NPC Jr. USA's
Middleweight — 🥇 1st Place
2010
NPC California State Championship
Light Heavyweight — 🥈 2nd Place
2011
NPC Sacramento Championship
Light Heavyweight — 🥇 1st Place & Overall Winner
2011
NPC Nationals
Light Heavyweight — 13th Place
2013
NPC Nationals
Light Heavyweight — 8th Place
2018
NPC Jay Cutler Classic — Richmond
Light Heavyweight — 🥇 1st Place & Overall Winner
Education & Certifications

The Credentials

BS in KinesiologyFocus in Fitness Leadership — UNC-Greensboro
Worked with Elite CoachesTrained under Hany Rambod, Dave Palumbo, and Chad Nichols — some of the most respected names in competitive bodybuilding
Coaching History

The Experience

Jason began coaching at 19 years old, working with local competitors looking to step on stage at regional-level shows while simultaneously working as a full-time personal trainer. From the very beginning, he was all-in — splitting his focus between helping clients compete and building his personal training business.

Over time, Jason began taking on higher-level clients and started producing state-level champions — helping his competitors not just place, but win. His programming approach evolved with every athlete he worked with, sharpening into the no-nonsense, results-first system he brings to every client today.

What sets Jason apart isn't just his credentials or his competitive history — it's his commitment to the everyday athlete. He takes genuine pride in helping average, hard-working people reach goals they once thought were out of reach and fulfill their potential, whatever that looks like for them.

About Maia

Maia's story isn't one that started in a gym — it started in real life. As a mother of two, she experienced firsthand the physical and emotional toll that pregnancy, postpartum recovery, and the demands of raising a family can have on a woman's body and sense of self. After having her children, she made the decision to reclaim her health — not just for herself, but to be a strong, healthy example for her kids. She wanted them to grow up seeing what it looks like to prioritize your wellbeing and show up for yourself, even when life is busy and hard.

The journey wasn't overnight, and it wasn't easy. But through consistency, smart nutrition, and a training approach tailored to her body and her life, Maia not only lost the baby weight — she built something better. Today, in her 40s, she is in the best shape of her life. And she's the first to tell you that it didn't happen by following some extreme plan. It happened by learning to work with her body, not against it.

That experience — of rebuilding from scratch, of balancing motherhood with fitness, of navigating hormonal changes and a busy life — is exactly what makes Maia such a powerful coach for women. She's not coaching from a textbook. She's coaching from lived experience, and her clients feel that difference every single day.

Her Journey

Fit in Her 40s

Then
Motherhood & The Reset
After having two children, Maia found herself starting over — determined to lose the baby weight and rebuild her fitness on her own terms.
The Work
Learning What Actually Works
Through trial and consistency, she discovered that sustainable nutrition and smart training — not crash diets — were the real keys to lasting change.
40s
Best Shape of Her Life
Today Maia proves every day that age is not a barrier. In her 40s, she is stronger, healthier, and more confident than ever — and she's ready to help you get there too.
Why She Coaches

For Women Who Get It

Maia coaches women because she has been exactly where many of her clients are. She knows what it's like to look in the mirror postpartum and feel disconnected from your own body. She knows the frustration of plans that don't account for real life — for kids, for schedules, for hormones, for everything women actually deal with.

Her coaching philosophy is rooted in compassion, sustainability, and real results. She doesn't believe in quick fixes or punishing regimens. She believes in building habits that stick, finding joy in movement, and fueling your body in a way that works for your life — not someone else's.

Whether you're postpartum, navigating your 40s, or simply ready to prioritize yourself for the first time in a long time, Maia meets you exactly where you are.

Pricing

Choose Your Plan

✓ Every plan includes a free consultation call to customize your program — no cookie-cutter coaching here.

Starter
Workout Program

Jason builds your training program from the ground up — designed specifically for men's physiology and dialed in to your strength, muscle, and performance goals.

$129one-time
  • Custom 8–12 week program
  • Compound-lift focused
  • Progressive overload built in
Nutrition
Diet Plan

Jason maps out your macros and meal strategy based on your body and your goal — whether you're bulking, cutting, or recomping.

$129one-time
  • Custom macro targets
  • 7-day sample meal plan
  • Grocery list included
Feedback
Routine Critique

Send Jason your current program and he'll break down exactly what's working, what's not, and how to fix it.

$99one-time
  • Full written analysis
  • Optimization recommendations
  • 48-hour turnaround
Posing
Posing Coach

Jason coaches you through every mandatory pose, transition, and stage movement so you walk out confident and competition-ready.

$99one-time
  • Personalized posing feedback
  • Mandatory & optional pose coaching
  • Stage presence & flow tips
  • Online video chat available
Most Popular
Monthly Coaching

Full 1-on-1 coaching with Jason — training, nutrition, weekly email check-ins, and unlimited support.

$149/ month
  • Custom training + diet plan
  • Weekly email check-ins
  • Unlimited message support
  • Weekly-Monthly plan adjustments

3, 6 & 12 month discounts available

Competition
Competition Coaching

Full competition prep coaching with Jason — peak week strategy, posing, nutrition, and stage-ready programming.

$199/ month
  • Competition-specific training plan
  • Peak week & stage prep
  • Posing & presentation guidance
  • Weekly email check-ins
  • Unlimited message support

3, 6 & 12 month discounts available

Starter
Workout Program

A custom training program designed around women's physiology — toning, strength, and confidence.

$129one-time
  • Custom 8–12 week program
  • Glute & full-body focused options
  • Home or gym adaptable
Nutrition
Diet Plan

Maia's signature nutrition plan — hormone-aware, sustainable, and tailored to your goals and lifestyle.

$129one-time
  • Hormone-conscious macro targets
  • 7-day sample meal plan
  • Anti-inflammatory food focus
Feedback
Routine Critique

Submit your current routine and get expert written feedback tailored to your goals and training style.

$99one-time
  • Full written analysis
  • Optimization recommendations
  • 48-hour turnaround
Most Popular
Monthly Coaching

Full 1-on-1 coaching with Maia — training, nutrition, lifestyle support, and weekly accountability.

$149/ month
  • Custom training + diet plan
  • Weekly email check-ins
  • Unlimited message support
  • Weekly-Monthly plan adjustments

3, 6 & 12 month discounts available

At Social Flex Gym · Hillsborough, NC

In-Person Training with Maia

Book a Session

Social Flex Gym — Hillsborough, NC

Train with Maia face-to-face at Social Flex Gym in Hillsborough. Sessions are tailored to your goals — whether you're building strength, toning up, or just getting started. Select a session package below, pay securely online, and you're booked.

Single Session
60-minute 1-on-1 personal training session
$75
4-Session Pack
4 × 60-min sessions — best for weekly training
$280
8-Session Pack
8 × 60-min sessions — commit to real results
$540

Secure checkout via Cash App or PayPal.

Social Flex Gym

652 N Churton St, Hillsborough, NC 27278

Get Directions →

Prefer a Call Instead?

Leave your info below and Maia will call or text you back to discuss your training goals.

Maia will reach out within 24 hours.

Real Results

Client Transformations

These results speak for themselves. Every transformation starts with a single decision — to show up and trust the process.

Client Transformation 1
Client Transformation 2

Process

How It Works

01
Choose a Plan

Browse our offerings and select the service that fits your goals and budget — one-time programs or full monthly coaching.

02
Complete Intake Form

Tell us about your goals, training history, schedule, equipment, and any limitations so we can build something truly custom.

03
Get Your Program

We build your personalized plan and deliver it within 48–72 hours. Monthly coaching clients get an onboarding call too.

READY TO TRAIN TO WINN?

Start your transformation today — no fluff, just results.